Australian Open 3D logo
(Melbourne, Australia, 2017)
Game, Set & Match:
You only get one chance to wow a crowd, and when you’re going for a grand slam of the senses, the versatility and precision engineering of ENTTEC’s pixel solutions will ensure that you’re hitting aces all the way. Serve up the reliable, winning combo of our Pixelator, Pixel Link and Pixel Dot products and you’ll have your audience on the edge of their seats.
This installation was a 3-metre high 3D logo, with a video screen on its front and LED pixels covering the side surfaces. From an original concept by branding agency Landor, the pixel element of the design was achieved by The P.A. People using the following equipment:
– 4 x Pixelator Mini: the compact, 8-port version of ENTTEC’s flagship Ethernet > Pixel Link driver.
– 15 x PLink Injector (12V-24V). The Pixel Link system allows data to travel up to 300 metres on standard Cat 6 cables.
– 1950 x ENTTEC pixel dots with clear, flat diffusers, each dot being individually controllable.
Original concept: Landor
Project and lighting designer: The P.A People
Client: Tennis Australia / The Australian Open
Video courtesy of The P.A. People, Conceived and produced by Landor for Tennis Australia. Music: Inspired, by Kevin MacLeod, Incompetech. Licensed under Creative Commons: By Attribution 3.0. Please note that this is a conceptual rendering and not real footage of the final installation. It is, however, the actual video that inspired Tennis Australia to commission the project in the first place. With thanks to the P.A. People, ENTTEC is proud to have played a part in transforming such a great idea into reality.